Lefoko-naughty west hip-hop movement
Lefoko is a Potchefstroom based clothing brand. It manufactures, markets and distributes the clothing apparel to the South African youth in places like Rustenburg, Vanderbilt Park, Klerksdorp, Johannesburg, Pretoria, and Mafikeng. The production arm of the company is based in Potchefstroom. They sell clothing products such as t-shirts, long sleeve t-shirt, golf-shirts, long sleeve golf-shirts, and a variety of ladies apparel for summer, and also provide round and hooded sweaters for summer. Celebrities who endorse this brand include the sushi king Kenny Kunene, Andile Jali who is an Orlando Pirates and Bafana Bafana soccer player, artist Vukani, Kelly Khumalo as well as rapper Golden Shovel from Optical Illusion.