Thousands of aspirant South Africans across the country will, this summer, get their shot at 15 Seconds of Fame and could be featured in the music video for the Hansa collaboration song ‘Just Dream’ alongside Zakes Bantwini, KO from Teargas and Big NUZ’ Mampintsha. The video will premiere to thousands of people at the much anticipated Hansa Festival of Legends next year. By uploading their own performances of ‘Just Dream’, the hot new track by house maestro Zakes Bantwini, kwaito’s finest Mampintsha and hip hop star KO, onto the Hansa website, www.hansa.co.za fans across Mzansi will get the chance of a lifetime to showcase their special ingredient, and claim their place in the spotlight.
“We believe that every consumer has a special ingredient and that’s why we are giving everyone a chance to enjoy their 15 Seconds of Fame” Says Refilwe Maluleke, Marketing Manager for Hansa Pilsener. The track, produced by renowned producer Zakes Bantwini has received overwhelming response from the media, with some radio stations scheduling it on high rotation within the first week of its debut. On working on the soundtrack for the campaign, Zakes had this to say: “This is a refreshing concept and I’m proud to be associated with it; it’s a good chance for people to join in the fun and get their 15 Seconds of Fame?”
The campaign will also host activations in different locations around the country to enable consumers a chance to record themselves in private booths for special prizes such as Duke Boxes, USB Mic & Speaker MP3 sets. In addition, people can download the track and then upload their performances via their cellphones thereby, making it possible for all to be a part of the shine. Says Refilwe, “We look forward to seeing people rap, sing, dance or doing whatever moves them on the clips. Even more exciting is the fact that we have some of SA’s biggest talent on this summer hit that everybody can sing along to” For more information on how to enter your video for the 15 Seconds of Fame, log onto www.hansa.co.za /Twitter: @hansapilsner/ Facebook: hansapilsner. To listen to the track: http://hansa.co.za/JustDream.mp3.
