Hot on then heels of Bonang Matheba’s new launched app, Bonang by Cell C, another Mzansi celebrity has now taken to the ever-growing digital world with the release of her own app. ICYMI, actress and TV presenter, Khanyi Mbau has launched her own digital app called, Khanyi Mbau Digital.
https://www.instagram.com/p/BYgnVlDFEpc/?taken-by=mbaureloaded
The app – which Khanyi says is a gift to thank all her supporters who’ve stood by her throughout her highs and lows – is said to bring fans closer to the mega star with features such as a fan club option where members get direct access and interaction with Khanyi herself.
Other features include exclusive news, music and footage of the star along with access to club pictures of fans who’ve been photographed with the stunner. The app costs R29,99 – ‘a once off fee that gives you access for life with no other subscription fees involved’, says the app’s bio.
Khanyi took a low-key swipe at Bonang Matheba’s monthly R3 per day and R50-R60 monthly subscription fee – which we know Twitter didn’t take kindly to – when she let her followers know that her app is far cheaper and takes into consideration “the nation’s recession woes”.
https://www.instagram.com/p/BYpYeBzFczD/?taken-by=mbaureloaded
She again threw low-key shade when she announced that with only two days in the game, her app was now at the number two spot on the SA app store. Khanyi then posted this photo that clearly shows Bonang’s app having been kicked from its previous number two spot to now being number three.
https://www.instagram.com/p/BYoP6QKlkZ8/?taken-by=mbaureloaded
https://www.instagram.com/p/BYoRm1OFOIo/?taken-by=mbaureloaded
Khanyi went one further and even got to calling her supporters who had downloaded the app; just to personally thank them. Take a listen to this phone call she made to one of the subscribing fans earlier this morning.
https://www.instagram.com/p/BYpWa6Ll9bn/?taken-by=mbaureloaded
Tweeps were hella impressed with Khanyi for her “customer service” and marketing strategy and took to twitter to share their thoughts.
This is so amazing 😍😍😍 well done @MbauReloaded on your app and business models’ unique selling point. Nailed it. Customer value is key 👌👌👌👌👌 https://t.co/WHBvAu6Pp5
— Lwazi (@lwazonce) September 4, 2017
Finally an app worth downloading
— Tahaera Banda (@tahaerab) September 2, 2017
Yassssss boo downloaded the App…. u make us proud #berekamosadi
— Bongi Bee (@Bongi_Bee_) September 2, 2017
I’d sooner subscribe to Khanyi Mbau’s app than B’s.
— A Misfit toy (@Misfit_Nova) September 1, 2017
The app is available on the App Store along with the Google Play store. Big ups to Khanyi Mbau for also pushing the boundaries and revolutionalising this game.
Do share your thoughts with us.