A pioneer of health and beauty trends, Nivea has pulled together their best scientific heads and skin experts to create a new range that empowers South African women to feel confident and proud in their skin.
NIVEA celebrated the launch of Radiant & Beauty Advanced Care and Radiant & Beauty Even Glow today, with an exclusive event at The Ground in Muldersdrift, MCed by serial entrepreneur Bonang Matheba with a stellar performance from Afro-jazz singer Zoë Modiga and entertainment by DJs Lamiez Holworthy and Gontse More.
At the helm of the NIVEA launch of this new range, and celebrating the unique shades of the skin of women from all over South Africa, are author, Goodwill Ambassador and Miss SA 2020 Shudufhadzo Musida, award-winning influencer, business woman and style icon Aisha Baker, SAMA-winning R&B pop doyenne Shekhinah, beauty and lifestyle digital creator Vongai Mapho, and Miss SA 2022 Top 10 contestant and NIVEA Skinfluencer 2020/1 winner Anarzade Omar.
“It has been quite a pleasure working on something so meaningful and ground-breaking. South Africans are proud of who they are and where they come from so projects like these matter, because it shows that they are heard and seen. I’m so excited for everyone to try these amazing products because the launch of Radiant & Beauty gives our consumers specialised products for them to love and celebrate their skin. Radiant & Beauty will go down in history as a key milestone for NIVEA and hopefully for you too,” said Mpume Tuone, Marketing Manager of NIVEA Body, APC and NIVEA Sun.
Let’s be honest, when you look good you feel good and Nivea wants to honour that with their new range that caters to the detailed needs of the everyday South African woman. The new Nivea radiant and beauty range that was designed with attentiveness to care for melanin-rich skin tones and leaves your skin looking healthy and you feeling confident at all hours of the day to seize every opportunity.
“My skin is my crown and when I protect it with quality products that help to give it that sheer skin tone, texture and glow, I feel super confident in my melanin skin no matter the occasion,” said Shudufhadzo Musida.
Aisha Baker added, “With summer fast approaching I can be confident to wear anything I want because my skin has that instant relief from dryness, and is beautifully moisturised!”
NIVEA’s Radiant & Beauty Advanced Care and Radiant & Beauty Even Glow are available at selected retailers nationwide.
For more information on NIVEA’s Radiant & Beauty Advanced Care and Radiant & Beauty Even Glow, visit www.nivea.co.za, follow and like pages on Instagram @NIVEASouthAfrica and Facebook NIVEASA.