Converse’s stroke of sustainability inspires the brand’s latest iteration at producing products that are both innovative and ethically made. The brand introduces the Converse Renew Canvas collection. With the classic upper of the Chuck Taylor All Star having been crafted from recycled fibres that originated from used plastic bottles, Converse has once again continued to push the boundaries of sustainability, bringing forward the same Chucks spirit, bottled.
Developing on the foundation of a revived seasonal colourway, to match the idea behind its inception, each shoe style varies in terms of design. The Chuck Taylor All Star boasts a recycled upper, recycled polyester laces as well as the distinctive speckled rubber outsole. The differentiating elements includes the styles having either the Chuck Taylor All Star embroidered patch or messaging along the upper or midsole with the phrase “Life’s too short to waste” stamped across. The sneaker replaces the traditional metal eyelets opting for stitched eyelets instead in order to drive the recycled and sustainable messaging that much further.
Same texture and feel with the signature comfortable fit – the uppers on the Renew Canvas shoes are indistinguishable from the more traditional Chucks but a unique quality includes you looking and feeling good. It’s about knowing you’re giving waste a second life. Renew will be a brand commitment and product focus for the Converse brand going forward through 2020.
To purchase your pair of kicks, the Converse renew Canvas Collection is available exclusively at Sportscene Sandton City, Shelflife and Converse Stores in Sandton City, Gateway, Menlyn, Canal Walk and Mall of Africa. The prices range between R999.95 – R1199.95.