Adidas South Africa’s Sandton Flagship Store promises 1,000 square metres of the most immersive consumer experience on the African continent...

As part of the inspiring Adidas #ImpossibleIsNothing campaign, we caught up with popular local musician Dee Koala to chat about...

As a celebration of the love that connects us all, Adidas is taking its long-running ‘Love Unites’ platform global for...

7.9 billion people in the world and there’s no one like me. We’ve got 7.9 billion people in the world...

As part of Adidas’ long term commitment to be plastic free by the year 2024, the sportswear giant unveils its...

Puma RS-Dreamer 2 J.Cole has recently introduced his second sneaker in collaboration with popular sportwear brand, Puma called the Puma...

Available now in South Africa we have the highly innovative and stylish running creations from Under Armour, the UA Flow...

This season, Adidas celebrates the intrinsic power of female creativity, identity, and movement with the launch of ‘Watch Us Move’...

Following many teases of the upcoming range of collaborative kicks by New Balance and Casablanca, the creative duo introduce yet...

Over the years, since 2018 to be specific, there has been a great deal of mystery surrounding the Yeezy 450...

The countdown is finally over as Beyoncé’s fresh Icy Park fashion collection, in collaboration with Adidas hits the shelves. The...

With the start of a new year also comes the start of those annual new year’s resolutions and of course,...

South African based pioneering streetwear brand BUTAN has gained steam in an unprecedented time, adding Sportscene to its list of...

Adidas and Beyoncé present the third collection in their ongoing adidas x IVY PARK collaborative partnership. Aptly titled “ICY PARK”,...

Nike Air Force 1 ‘Love Letter’ With Valentine’s Day approaching this February, Nike is spreading the love with its very...

Popular American rapper and musician, Kid Cudi has officially announced that he will soon be launching his very own clothing...

After being dubbed as one of the best sneakers of 2020, we take a closer look at just what makes...

Nike Air Max 1 LV8 ‘Martian Sunrise’ Dropping as soon as 16 January we have the all new and exciting,...

Nike Air Force 1 Low CO.JP “Wheat” Hailing straight from the archives and into stores is the latest drop of...

Since being introduced in 1972, the Nike Blazer has established itself as an iconic, everyday staple. Available in mid and...

Adidas x Pharrell Williams SC Premiere Following the reveal of their first installments in partnership with each other which stemmed...

With these kicks already spotted on the feet of Sean Wotherspoon, it looks like Prada and Adidas are back with...

Nike Air Force 1 Pure Platinum/Chambray Blue First up we look at the sneaker that is known for re-imagining street...

If you weren’t able to cop yourself a piece or two from Beyoncé’s fast selling Ivy Park x Adidas Drip...

Converse x Tyler, The Creator Polka Dot Chuck 70 Following up on its bright and multicoloured collaboration with Converse, Golf...