The wait is over for South African fans of iconic beverages. Brown-Forman Corporation and The Coca-Cola Company are stoked to announce the launch of the Jack Daniel’s and Coca-Cola Alcoholic Ready-To-Drink (ARTD) spirit cooler in South Africa, bringing a legendary taste combination to the vibrant streets of Mzansi.
Get ready to elevate your hangouts because the Jack Daniel’s and Coca-Cola ARTD spirit cooler is here to turn up the vibe! This blend isn’t just a drink—it’s your new party starter. Imagine the bold, distinctive flavor of Jack Daniel’s Tennessee Whiskey hitting it off with the classic, refreshing taste of Coca-Cola. It’s the ultimate match made in taste-bud heaven, and it’s ready to go wherever you are.
Coca-Cola has always been about keeping it fresh, and this launch is no exception. They’re all about giving the people what they want—new, exciting products that keep up with our ever-evolving tastes. After making waves in over 25 countries, including the U.S., Mexico, and Japan, it’s finally our turn to experience the magic.
For all the OG fans and the newbies, the Jack Daniel’s and Coca-Cola ARTD spirit cooler comes in two rad flavors: the original combo for those who love the classics, and a Coca-Cola Zero Sugar version for those who like to keep it light. Whether you’re all about that sweet life or watching your sugar intake, there’s a cooler with your name on it.
“We are beyond excited to bring the Jack Daniel’s and Coca-Cola ARTD to South Africa,” said Peter Orfanidis, Area Manager – Southern Africa, Brown-Forman. “It’s a new and thrilling way to enjoy the iconic mix of our two beloved brands.”
Natasha Chetty, Emerging Categories Senior Director at Coca-Cola Africa, chimed in, “We’re always listening to what our fans want, and expanding the availability of Jack Daniel’s and Coca-Cola globally has been a wild ride. This new spirit cooler is all about giving you that unbeatable taste experience in a super convenient format.”
Let’s talk packaging—because looks matter too, right? The cans scream iconic. The red Coca-Cola logo in its classic script pairs perfectly with the bold, black Jack Daniel’s Old No. 7 design. It’s premium, it’s heritage, and it’s ready to be the coolest can in your cooler.
Of course, enjoying responsibly is key. Coca-Cola is serious about promoting responsible drinking. So, you’ll see clear responsibility symbols on the cans and packaging, reminding everyone to keep it fun but also safe.
You can find Jack Daniel’s and Coca-Cola ARTD in select liquor stores and locations as they roll out the first phase. Keep your eyes peeled for the sleek 300 ml slim cans, rocking an Alcohol By Volume (ABV) of 5%.
So, what are you waiting for? Grab a Jack Daniel’s and Coca-Cola ARTD spirit cooler, toast to good times, and let the iconic combo of flavors take your celebrations to the next level.
